Fiction and non-fiction constitute the largest segments of the publishing market, despite the emergence of social media and the various new ways of consuming culture. Both genres are certainly shifting towards thin paper.
This is partly because thin paper is inherently better for the environment: it uses fewer resources and produces less waste than standard heavier papers. On top of the environmental benefits, thin paper has advanced a great deal in recent years, and can now produce the same high print quality as heavier papers.

Bolloré Thin Papers is considered by literary publishers to be the gold standard in thin paper manufacturing.
Our paper delivers faithful reproductions and a superior quality print, with the highest levels of opacity and brightness, and the smoothest surfaces of all thin papers. Thin paper is truly the future of literary publishing.